Singapore · bank by day, builder by night

Hi, I'm Gary.

I spend my day job keeping a bank's social media from catching fire across seven countries. At night, I teach myself to code and ship things that mostly work.

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Gary Low

About

The short version

I've spent 15+ years in enterprise social media and martech at two of Singapore's biggest banks (UOB and DBS) — going from running a single Facebook page to heading a Social Media Command Centre across 7 markets, mostly through stubbornness and a refusal to let a platform migration beat me.

Somewhere along the way, clicking buttons in enterprise software all day made me want to build my own buttons. So I taught myself to code, and now I spend my evenings shipping real, public, occasionally-embarrassing-when-they-break products: property valuation models, market dashboards, a school-balloting calculator for panicking parents — held together by Python, FastAPI, a growing fondness for the Model Context Protocol, and an unreasonable amount of coffee.

I'm currently doing a Specialist Diploma in Applied Generative AI, mostly so I have official paper backing up what I was already doing for fun. Before all of this, I was an electrical engineer by degree, which explains approximately none of my career path.

For the formal version — titles, dates, the whole résumé — LinkedIn has it. This site is the unofficial one.

What I'm actually good at

A working set of skills

15 years across a lot of different hats. Here's the honest breakdown.

  1. Governance & risk

    I write the policies nobody reads until something goes wrong — governance frameworks, crisis response plans, escalation workflows, and the risk-monitoring keyword lists that catch trouble before it becomes a headline.

  2. Social listening & market intelligence

    Google Trends, keyword planners and social listening tools aren't just for marketers — I use them to read market and consumer signals most people don't think to look for.

  3. Content creation

    I've shot and edited Reels, ghostwritten for clients, written LinkedIn thought pieces, and made more Photoshop, Canva and Figma graphics than I'll ever admit to.

  4. Digital advertising & martech

    Pixels, conversion events, A/B tests, campaign measurement — comfortable running paid media across Meta, TikTok, LinkedIn and Google Ads, and actually reading what the numbers say afterward.

  5. Training & workshops

    I train teams across markets on social strategy and crisis handling for a living. For fun, I run coffee appreciation workshops — a much lower-stakes audience.

  6. Programming & development

    Self-taught, Python-first, occasionally janky. I've shipped a proptech startup and the four products above, building and rebuilding my own tools along the way.

  7. AI & machine learning

    From the ML/DL fundamentals — CNNs, GANs — to today's LLMs and applied GenAI at work, I like understanding how the model actually works before I trust what it tells me.

Off duty

When I'm not staring at a screen

I mean, I'm often still staring at a screen. Just a different one.

  • Coffee

    Over-analysing pour-over ratios like they're a KPI dashboard.

  • Golf

    Working on hitting the ball in the direction I actually intended.

  • Photography

    Camera in hand, mostly street shots nobody commissioned.

  • Krav Maga

    Slowly learning how to not get hit. Progress is... ongoing.

More of this (and less of the coding) lives on Instagram.

Get in touch

Let's talk

Got a project idea, feedback on one of the sites above, or a strong opinion about pour-over ratios? I'm around.

glow1984@gmail.com